Advertising In The Metaverse. Why Does Your Brand Need it?
As we all enter a new era of tech innovation, it is becoming clear that brands and consumers will interact differently in the Web 3.0 world and the Metaverse that is emerging from it. As a result, we will see the rise of a hybrid experience where immersion, personalization and connectivity will become essential selling points. And as new patterns of behavior and consumption gradually take shape, brands will have...